Cadillac Points its Guns at Ferrari with New CTS-V Coupe Ad

In many ways, General Motors luxury brand Cadillac is enjoying a renaissance these past few years.

And from what we can tell, the Detroit automaker plans to intensify its assault on the premium segment in the coming years with many new launches such as the ATS compact sedan, the ELR Coupe with extended-range electric vehicle technology and possibly, a production model inspired by the well-received Ciel study.

But before we see a new wave of Cadillacs hitting the streets, the Detroit maker is looking to tout its current portfolio with a very aggressive commerical that points its guns directly at Ferrari.

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Video: Cadillac CTS-V and Corvette ZR1 Lingenfelter Play Around on the Track

Where better to burn some steam and have a little fun behind the steering wheel than on the track? More so when the cars in question are a Cadillac CTS-V and a Chevrolet Corvette ZR1 that has received some tuning love from Lingenfelter.

The guys from the M5Board tell us that the man driving the CTS-V is four-time Swedish Touring Car Champion (STCC) winner Richard Göransson. In stock form, the Cadillac sports n Eaton-supercharged V8 engine with 551 lb.-ft. of torque and 556-horsepower for a 0-60mph sprint time of 3.9 seconds.

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Video: Jay Leno Meets the Cadillac Ciel Concept

Jay Leno, one of America's most famous comedians and notable petrol heads, was at hand at last week's Pebble Beach show where he met up with GM's VP of Global Design Ed Welburn for a more…personal look at the impressively styled Cadillac Ciel. Read more »

New Cadillac ELR: GM Officially Confirms Production Version of Converj EV Coupe

Ever since GM displayed the Cadillac Converj at the 2009 Detroit Motor Show, rumors have swirled that a production model was under consideration. But we now have official confirmation that the pure electric Converj is indeed moving forward as a production car that will be named the Cadillac ELR.

“The concept generated instant enthusiasm,” said Don Butler, vice president-Cadillac Marketing. “Like other milestone Cadillac models of the past, the ELR will offer something not otherwise present – the combination of electric propulsion with striking design and the fun of luxury coupe driving.”

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